Clothing
PHUE
PHUE (founded by Panya Gupta, 2021 per Local Samosa) blends minimal silhouettes with bold art-led prints across co-ords, shirts and dresses—small-batch fashion as wearable art.

The round uses the brand icon. The wordmark is left out of the file, so the name is not printed on the mark. The game uses a separate file with the name hidden.
File saved from the brand's site. Saved from the brand site during the 6 Nov 2026 check. Shown so the mark can be named. Not a licence.
Story
PHUE (founded by Panya Gupta, 2021 per Local Samosa) blends minimal silhouettes with bold art-led prints across co-ords, shirts and dresses—small-batch fashion as wearable art.
Written for Indibrand from the sources below. Checked 6 Nov 2026 (IST).
Founders
- Panya GuptaFounder
Personal Instagram and LinkedIn links are shown only when an official source confirms that exact profile. Unconfirmed links are left off, including when a name is known.
Funding
Not publicly verified.
Where it is sold
The official site is a verified place to buy. Marketplace listings were not verified in this check. not_verified_in_this_pass Verified D2C https://www.phue.in/ or phue.in.
Indian maximalist fashion / wearable-art label selling via phue.in. Shipping note from the sources: not_verified_beyond_site_presence.
Where most of the sales happen, by region, was not in the sources. That split is unknown.
Official store
Official product collection on the brand site. The link leaves Indibrand only if you open it. Indibrand is not an affiliate and does not take a cut.
Discount snapshot
No official discount was confirmed on the 6 Nov 2026 (IST) snapshot.
Sources
- phue.inAccessed 6 Nov 2026
- phue.inAccessed 6 Nov 2026
- localsamosa.comAccessed 6 Nov 2026
This note is an independent description. It is not the brand's own page, and the mark is not used with a claimed licence or endorsement.